Optimizing WordPress Development: Tips and Best Practices


WordPress serves as the cornerstone of our web development endeavors, and it plays a pivotal role in our projects. This article delves into our strategies and techniques for efficient, fast, and enjoyable WordPress development. Whether you’re a seasoned web developer or just curious about our process, we have valuable insights to share.

1. Embrace Local Development

Local development is the foundation of our WordPress workflow. Instead of making changes directly on a live server, we advocate for creating a safe, local environment for development. This approach offers numerous advantages:

1.1 Enhanced Safety

By working locally, you avoid the risks associated with making live changes. No more White Screen of Death™ incidents or sudden disruptions to your live website.

1.2 Speedy Testing

Local sites load faster, allowing you to see changes immediately. This speed facilitates efficient testing and debugging.

1.3 Code Flexibility

Working locally enables you to tinker with the code, use version control systems, and employ task runners and other development tools effectively.

1.4 Version Control

We recommend using Git and GitHub to manage your WordPress code. This is particularly crucial when multiple developers are collaborating to ensure code integrity.

2. Leverage Staging Sites

Staging sites act as a critical bridge between local development and live deployment. They serve as a testing ground for new updates and provide an opportunity to showcase changes to clients before going live.

3. Choose a Starter Theme

Starter themes streamline the initial setup of your WordPress projects. While popular options like Underscores, Roots, and Bones exist, consider creating a customized starter theme tailored to your specific needs. It aligns perfectly with your coding style and project requirements.

4. Embrace Modern Tech-Stack

WordPress relies heavily on PHP, which has its limitations for templating. Consider adopting modern tech-stack elements to enhance your WordPress themes:

4.1 Template Engines

Template engines like Twig compile templates to native PHP, simplifying template creation and maintenance. They help separate logic from templates and create more efficient code.

4.2 ES6+ and Scss

Utilize modern JavaScript and CSS with ES6+ and Scss. These technologies improve your front-end development capabilities and streamline code writing.

4.3 Webpack

Webpack simplifies front-end development by handling compatibility issues. It’s an essential tool for generating browser-ready files.

4.4 REST API and Front-End Frameworks

For complex solutions, consider integrating WordPress with front-end frameworks like React or Vue.js using the REST API. This approach provides a robust admin panel and harnesses the full potential of front-end frameworks.

5. Elevate User Experience with Animations

Enhance your websites with CSS animations and leverage modern browser features and GreenSock libraries for captivating user experiences. Engaging animations can set your websites apart from the competition.

6. Automate for Efficiency

Efficiency is key in web development, and automation plays a pivotal role. We automate code assembly and deployment using Git and GitHub actions. This approach ensures rapid updates and the ability to roll back to stable code versions if issues arise.


In the world of web development, an effective process is paramount. A well-structured development workflow saves time, which ultimately translates to cost savings. While there’s no one-size-fits-all approach to development, we’ve shared what works best for us .As a developer, explore different methodologies and adapt them to your needs to achieve outstanding results.

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